DALLAS, TX / ACCESSWIRE / May 18, 2021 / For years, people have criticized social media as being toxic and dominated by countless instances of cyberbullying and vitriol. The past few years in particular have seen endless debates in posts that have frequently become too heated to continue. Very few people have had a solution despite there being a genuine public desire to change the online scene. This explains why Petzbe, a free app just for pets, is rapidly gaining new users each day. Its founder and CEO, Andrea Nerep, has tapped into a need: a social media platform that's positive and fun and gives us a break from the human world. That commitment to positivity has grown Petzbe into an ecosystem full of wonderful, unique experiences and products, and the company is on track to become a household name for pet owners worldwide.
On Petzbe, pet owners share their pets' daily lives from their pets' perspectives. Does it sound silly? Perhaps it is, but it's a good kind of silly, one that gives Petzbe's 450,000+ users the chance to escape from the pressures of life we all face. Launched in 2018, Petzbe is popular, with 1.2 million followers on Facebook and 33,000 on Instagram. In the past year alone, the app has grown its user base by ten times. That number can be realistically expected to skyrocket, as more than 68% of U.S. households own a pet. With the Internet and the app's potential to eventually reach millions around the globe, it's clear that Petzbe has a promising future.
In February 2021, Petzbe launched its own pet treats for cats and dogs - Salmon Breath Mints, made of 100% Alaskan wild salmon that come in beautiful tin boxes for humans to have something convenient and stylish to keep their pets' treats in. In 2021, Petzbe will have in-app purchases that give users access to customized stickers and frames, which will cost between $1-$5 per pack. Petzbe is currently implementing a reward system where users can earn virtual treats for several in-app actions, which convert to discounts on pet products and services from premium brands and retailers. In this way, users can get rewarded with great deals in addition to the fun social aspect of the app.
As expected, pet owners are enthusiastic about their experiences on Petzbe. One states that "the community is always joyous and fun to be around." Another raves that the site is what all "pet owners have been waiting for." Reviews like these help explain why the site has a high engagement rate, with many users posting photos of their pets every day.
Petzbe has attracted the attention of major companies and investors interested in reaching pet owners. Universal Studios collaborated with Petzbe to market its movie The Secret Life of Pets 2 for four weeks. In 2021, Petzbe partnered with award-winning pet testing company ClueJay.
Petzbe believes deeply in helping homeless and abused animals and created the highly popular Lend a Paw (#LendaPaw), Petzbe's campaign to raise money for animal causes. Every third Sunday of the month, the company hosts an in-app campaign that donates $1 to an animal cause for every photo shared that day. To date, Petzbe has donated $120,000.
Petzbe has enjoyed wide media attention and has been featured by several major outlets, including WIRED (U.S. and Japan), Good Morning America, The Wall Street Journal, People Magazine, and The Times.
The future of Petzbe is strong. The fact that it gives its users a place to unwind from the stresses of life and to look at fun animal photos will continue to be an irresistible draw for the millions of pet owners in America and around the world.
To learn more about Petzbe, including investment opportunities, please see https://petzbe.com/.
CONTACT:
Petzbe
[email protected]
SOURCE: Petzbe