FARMINGTON, ME / ACCESSWIRE / July 25, 2022 / Enter any convenience store or supermarket today and you will find countless energy drink options. Each one boasts the ability to help you work harder, keep your mind sharper, and enjoy a greater overall experience. In the race to compete in a crowded marketplace, energy drink manufacturers continue to push the envelope, adding more and more into their formulations with the promise of outpacing the competition.
What they add, however - caffeine, chemicals, and artificial sweeteners - can have harmful effects with prolonged consumption.
At JOCKO FUEL, they have taken a different path, creating the world's first energy drink made exclusively with healthy, all-natural ingredients. The JOCKO GO Energy Drink not only helps consumers stay alert and focused, but it does this without the harmful additives of other popular drinks.
JOCKO GO Energy Drink is the brainchild of Brian Littlefield, the head of product development, and the man responsible for each of the brand's unique line of supplements.
"We all know what kind of path leads to a healthier and more fulfilling life: eating right, getting enough sleep, managing our stress, and enjoying healthy relationships,'' explains Littlefield. "Our goal is to create clean and healthy products that help you stay on that path, so we had to course-correct from what the rest of the industry was doing."
JOCKO GO Energy Drink was the result of nearly a year of development, carefully refining their formulation and production process to ensure the drink included only healthy and natural ingredients, without any harsh chemicals or artificial additives. Their commitment to developing a clean energy drink led Littlefield to make several unexpected, yet critical decisions.
The first was in direct opposition to typical energy drinks - instead of adding more caffeine, Littlefield intentionally limited it to 95mg (xx% lower than most/the top competition). Instead, he combined caffeine with other natural ingredients like Alpha GPC, which increases focus and L-Theanine, which reduces stress and eliminates the "jitters" that caffeine overconsumption can cause.
Instead of adding harmful preservatives to keep the drink on the shelves longer, Littlefield and his team again chose the healthier route, electing to pasteurize JOCKO GO Energy Drink. This temperature-based system is common in the dairy industry and requires more time in production, but Littlefield felt it was a better alternative to additives. Finally, to enhance the sweetness of the flavor, JOCKO GO Energy Drink uses monk fruit extract - a natural ingredient over 100x sweeter than sugar and other artificial sweeteners - to keep the drink low-calorie and low-carb.
"Every bad thing about energy drinks: tons of sugar, too much caffeine, chemical preservatives, artificial colors - none of those are in our drink," Littlefield says. "And we pull nutraceutical ingredients from the supplement world that have been shown to increase focus, clarity, mood, memory, and all the things we want from an energy drink but don't usually get."
Despite the success of their initial launch, Littlefield and the team are unrelenting in the pursuit of perfection. In August, they will be relaunching JOCKO GO Energy Drink with new improved flavors - something that Littlefield is excited to share with the world.
"We improved our flavors and will be ready to relaunch in August, and we did it in a healthy way," Littlefield says. "For taste, I would give it a 10 out of 10."
About JOCKO FUEL
JOCKO FUEL delivers clean energy supplements and nutrition designed to help people build muscle, improve strength and performance, boost cognitive function, and get more out of each day. To learn more, visit www.jockofuel.com.
Company Name: JOCKO FUEL
Contact Person: Brian Littlefield
Address: 125 High Street, Farmington, ME 04938
Phone Number: 1-888-858-1416
Website Link: http://www.jockofuel.com
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SOURCE: JOCKO FUEL