NEW YORK, NY / ACCESSWIRE / November 20, 2024 / Pomerantz LLP is investigating claims on behalf of investors of Zeta Global Holdings Corp. ("Zeta" or the "Company") (NYSE:ZETA). Such investors are advised to contact Danielle Peyton at [email protected] or 646-581-9980, ext. 7980.
The investigation concerns whether Zeta and certain of its officers and/or directors have engaged in securities fraud or other unlawful business practices.
[Click here for information about joining the class action]
On November 13, 2024, Culper Research published a report alleging that the Company has been engaged in deceptive data collection practices. The report claims Zeta uses "consent farms"-websites that gather consumer data through misleading tactics-and highlights Zeta's undisclosed "two-way" contracts with third-party data providers, raising concerns about potential round-tripping.
On this news, Zeta's stock price fell $10.46 per share, or 37.07%, to close at $17.76 per share on November 13, 2024.
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SOURCE: Pomerantz LLP